DECA reported raising $12.01 million via private placement

XDATA – September 17th 2014

Digital Entertainment of America DECA successfully completed a $12.01 million non-brokered equity financing round. A total of eight investors started to subscribe to the round almost two weeks ago. The equity offering’s estimated net proceeds amount to $11.75 million excluding $257,000 earmarked for the payment of officers’ salaries. No offering was previously initiated by the company under a registration exemption with the SEC.
The company had reportedly raised around $15 million prior this offering, however no other filings seem to have been filed with the SEC.

The company is engaged in the creation and syndication of premium video content dedicated to women. Financial backers include Mayfield, General Catalyst, Rustic Canyon, and Atomico.

The company, headquartered in Santa Monica CA, is led by Michael Wayne (President). Revenues on or below $25 million were reported by DECA.
The board of directors includes Allen Morgan, John Macdonald, Larry Probst, Nate Redmond, Neil Sequeira and Suzanne Daniels.

DECA is registered under the name Digital Entertainment of America

Offering recap
Status: Completed
Company: DECA
Industry: Other
Amount offered: $12.01 million
Amount placed: $12.01 million
First sale: 09-04-2014
Data as of: 09-11-2014

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