Category: Mezzanine

Plated reports successful placement of its mezzanine securities


dineinfreshA $2 million unregistered mezzanine investment round initiated by Plated was subscribed by four financial backers. According to the information disclosed, the placement started three weeks ago and was fully subscribed. Two previous unregistered financing rounds raised an estimated $21.64 million.

The company is a food delivery service that lets users select from 7 chef-designed weekly recipes. The dishes include 4 healthy meat & fish options and 3 unique vegetarian dishes. The company then delivers all the ingredients fresh to users’ doors along with the recipe

Joshua Hix (Co-CEO) leads the New York NY based company which was registered in 2012. Plated kept its revenues undisclosed.
The executive team includes Nick Taranto.
The board of directors includes John Frankel, Micah Rosenbloom and Sally Genster Robling.

The company has raised an estimated total of $23.64 million via private unregistered security offerings.

Plated is registered under the name DineInFresh

Offering recap
Status: Completed
Company: Plated
Industry: Other
Amount offered: $2 million
Amount placed: $2 million
First sale: 09-17-2014
Data as of: 10-14-2014


For more information visit www.XDATA.co

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Virtual Instruments filed for first close after raising 91% of its financing round


XDATA – October 7th 2014

virtual instrument $10 million worth of mezzanine securities started to be placed by Virtual Instruments almost two weeks ago. Based on the information disclosed, a total of eleven investors bought 91% of the $11 million security offering. A total of six unregistered securities offerings closed by the company raised an estimated $75.55 million.

Virtual Instruments develops and markets IT infrastructure performance management solutions. The company’s VirtualWisdom platform provides comprehensive visibility into the performance, health and utilization of the IT infrastructure enabling customers to guarantee the performance of their mission-critical applications across physical, virtual and cloud computing environments. The company is backed by Lightspeed Venture Partners, Next World Capital, General Catalyst Partners, and Riverwood Capital.

The company is headquartered in San Jose CA. Virtual Instruments kept its revenues undisclosed.
The executive team includes Barry Cooks, Bo Barker, Eileen Murphy, George Harrington, John Gentry, John W Thompson, Mike Moore and Skip Bacon.
The board of directors includes Chris Schaepe, Craig Hanson, Hemant Taneja, James I Cash, Jeff Parks, Jim Davidson and Steve Mankoff.

The company has raised an estimated total of $85.55 million via private unregistered security offerings.

Offering recap
Status: First close
Company: Virtual Instruments
Industry: Computers
Amount offered: $11 million
Amount placed: $10 million
First sale: 09-24-2014
Data as of: 10-07-2014

For more information visit www.XDATA.co

FinancialForce.com launched a new $29.02 million convertible debt placement


XDATA – September 29th 2014

financialforce FinancialForce.com is currently in the market with a $29.02 million non-brokered placement based on information filed with the SEC. The placement, which hasn’t started to sell, is structured to close in September 2015 or once the placement is fully subscribed. The company closed three previous unregistered private placements which raised an estimated $36.94 million.
It is unclear if this transaction is part of UNIT4’s further commitment in the company following its acquisition by Advent International. According to a press release issued on April 24th, Advent green-lighted a $50 million commitment by UNIT4 in FinancialForce. If this is the case, the placement is likely closed.

FinancialForce.com develops and markets a cloud-based enterprise resource planning applications (apps) built on salesforce1 platform. Apps include financial management, human capital management (HCM), professional services automation (PSA), and supply chain management (SCM) to enable businesses to increase the speed in which they operate and be more responsive. The company is backed by UNIT4 and salesforce.com.

The company, headquartered in San Francisco CA, is led by Jeremy Roche (President and CEO). FinancialForce.com kept its revenues undisclosed.
The board of directors includes Chris Ouwinga, Eric Wei, Jose Duarte, Kevin Costello, Michael Rosenbaum and Patrick Blair.

Offering recap
Status: Launched
Company: FinancialForce.com
Industry: Other Technology
Amount offered: $29.02 million
First sale: 08-07-2014
Data as of: 09-27-2014

For more information visit www.XDATA.co

ProcessUnity reports successful placement of its mezzanine securities


XDATA – September 11th 2014

processunityA $3 million unregistered mezzanine investment round initiated by ProcessUnity was subscribed by thirteen financial backers. According to the information disclosed, the placement started a little over a week ago and was fully subscribed. A total of six unregistered securities offerings closed by the company raised an estimated $13.35 million.

ProcessUnity develops and markets cloud-based applications (apps) designed to give organizations the control to assess, measure, and mitigate risk and to ensure the optimal performance of key business processes. For public companies and regulated industries, the Risk Suite delivers governance and control, vendor risk mitigation, and regulatory compliance. For benefit plan administrators and other financial service firms, the Service Delivery Risk Management (SDRM) controls complex product offerings and strengthens client service experience.

The company, headquartered in Concord MA, is led by Todd A Stone (President and CEO). ProcessUnity kept its revenues undisclosed.
The board of directors includes Andrew Shields, James Scott Curvey, Matthew Christensen, Michael Colleary and Paul Ferguson.

The company has raised an estimated total of $16.35 million via private unregistered security offerings.

Offering recap
Status: Completed
Company: ProcessUnity
Industry: Other Technology
Amount offered: $3 million
Amount placed: $3 million
First sale: 09-01-2014
Data as of: 09-11-2014

For more information visit www.XDATA.co

Alcohoot filed for first close after raising 83% of its financing round


XDATA – September 9th 2014

alcohoot$500,000 worth of mezzanine securities started to be placed by Alcohoot on August 19th. Based on the information disclosed, a total of eleven investors bought 83% of the $600,000 security offering. Based on the offering’s structure, the company has until August 2015 to raise an extra $100,000. One prior placement was closed under regulation D by the company and raised an estimated $1.25 million.

Alcohoot markets and develops a device that plugs in the headphone jack to turn smartphones into breathanalyzers. The tool, in conjunction with the mobile application, helps users track their bodies’ reaction to alcohol and become smarter drinkers. The device leverages the same FDA-registered fuel cell sensor used by police and military devices.

Christopher G Ayala (CEO) leads the New York NY based company which was registered in 2012. Alcohoot kept its revenues undisclosed.
The executive team includes Max Koeppel.
The board of directors includes Caleb Koeppel, Jonathan Ofir and Lisa D Kabnick.

The company has raised an estimated total of $1.75 million via private unregistered security offerings.

Offering recap
Status: First close
Company: Alcohoot
Industry: Other Technology
Amount offered: $600,000
Amount placed: $500,000
First sale: 08-19-2014
Data as of: 09-08-2014

For more information visit www.XDATA.co

Fleksy reports first close at $1.35 million on its mezzanine offering


XDATA – September 4th 2014

syntellia Fleksy placed 68% of its non-brokered mezzanine financing with six backers. The company launched the offering to raise $2 million, so far investors started to subscribe to $1.35 million almost two weeks ago. $650,000 in additional funding can be raised before August 2015 based on the placement’s structure. One prior placement was closed under regulation D by the company and raised an estimated $3.2 million.

Fleksy markets and develops a keyboard application for connected devices. The keyboard has been designed to be easy and fast. Financial backers include by Highland Capital Partners, Kleiner Perkins Caufield & Byers, and Middleland Capital.

The company is headquartered in San Francisco CA. Fleksy kept its revenues undisclosed.
The executive team includes Ioannis Verdelis and Konstantinos Eleftheriou.
The board of directors includes Brian Mixer.

The company has raised an estimated total of $4.55 million via private unregistered security offerings.

Fleksy is registered under the name Syntellia

Offering recap
Status: First close
Company: Fleksy
Industry: Other Technology
Amount offered: $2 million
Amount placed: $1.35 million
First sale: 08-22-2014
Data as of: 09-04-2014

For more information visit www.XDATA.co

$640,000 worth of mezzanine securities were sold by Legal Hero


XDATA – September 3rd 2014

legal hero Legal Hero disclosed selling $640,000 worth of mezzanine securities as part of financing round. The mezzanine securities, which started to sell a few days ago, were bought by twenty-four investors. The offering has no fundraising cap and the company may elect to raise additional funds until the offering closes in August 2015. No offering was previously initiated by the company under a registration exemption with the SEC.

Legal Hero markets and develops a platform for small businesses to identify and retain lawyers among a curated network of lawyers. The platform offers up-front and most of the time fixed prices and a streamlined experience to users with secure billing and online document management.

Anne Weber (President and CEO) leads the New York NY based company which was registered in 2013. Legal Hero kept its revenues undisclosed.
The executive team includes Anne Webber.

Offering recap
Status: On-going
Company: Legal Hero
Industry: Business Services
Amount offered: N/A
Amount placed: $640,000
First sale: 08-31-2014
Data as of: 09-03-2014

For more information visit www.XDATA.co

WeSpire reports successful placement of its mezzanine securities


XDATA – August 29th 2014

wespireA $2 million unregistered mezzanine investment round initiated by WeSpire was subscribed by fifty-one financial backers. According to the information disclosed, the placement started almost two weeks ago and was fully subscribed. Two previous unregistered financing rounds raised an estimated $4 million.

WeSpire markets and develops a cloud-based platform that helps companies engage their employees in sustainability and responsibility initiatives with persuasive technology that builds awareness, drives behavior change and measures business results. The company’s mobile and web platforms empower people to take positive actions at work, at home and in their community. The company is backed by EnerNOC.

The company, headquartered in Boston MA, is led by Susan Hunt Stevens (President). WeSpire kept its revenues undisclosed.
The board of directors includes Anton Szpitalak, Janet Kraus, John Landry and William Wiehl.

The company has raised an estimated total of $6 million via private unregistered security offerings.

Offering recap
Status: Completed
Company: WeSpire
Industry: Other
Amount offered: $2 million
Amount placed: $2 million
First sale: 08-18-2014
Data as of: 08-29-2014

For more information visit www.XDATA.co

Subscriptions to Prioria Robotics’ mezzanine issue increased


Change: offered +0% / raised +14% / placed 76%

XDATA – August 21st 2014

prioria  Prioria Robotics reported in a document filed with the SEC that its $2.67 million mezzanine offering is 76% subscribed as of August 21st 2014. Prior investors ponied up an additional $250,000. They had previously subscribed to $1.78 million in securities according to another filing disclosed in April 2013. So far, seven backers committed $2.03 million to Prioria Robotics‘ offering. The offering is most likely closed, based on the structure it was scheduled to close on November 21st 2013. The company closed three unregistered private placements which raised an estimated $9.1 million.

The company is a developer of small unmanned aerial vehicle (UAV) systems and related technologies, most notably the Maveric, a breakthrough composite carbon fiber UAV.

The company, led by Bryan Da Frota, is headquartered in Gainesville FL. Prioria Robotics kept its revenues undisclosed.
The executive team includes Jason Grzywna.
The board of directors includes Karl O Elderkin, Matthew Freedman, Michael Hewitt, Richard Molloy, Scott Murphy and Scott Zajac.

The company has raised an estimated total of $11.13 million via private unregistered security offerings.

Offering recap
Status: Intermediary close
Company: Prioria Robotics
Industry: Other Technology
Amount offered: $2.67 million
Amount placed: $2.03 million
First sale: 11-21-2012
Data as of: 08-21-2014

For more information visit www.XDATA.co

Bombas is in the market with a $1 million mezzanine financing


XDATA – August 19th 2014

bombasBombas is in the market with a $1 million non-brokered mezzanine placement. The placement, which hasn’t started to sell, is structured to close in August 2015 or once the placement is fully subscribed. This is the first time the company is filling

Bombas markets and manufactures athletic socks for men, women, and kids designed for extreme leisure and comfort. The company partnered with Hannah’s Socks, a non-profit whose sole mission is to get socks to those in need. For every pair purchased, one is donated.

The company was registered in 2013 and has its headquarters located in Armonk NY. Bombas disclosed having revenues on or below $1 million.
The executive team includes David Heath.


Offering recap
Status: Launched
Company: Bombas
Industry: Retailing
Amount offered: $1 million
Data as of: 08-19-2014

For more information visit www.XDATA.co